I am now just $750 away from earning the trip to Cancun.
My sponsor (this is what we call the person that brought us into the business. I am not in AA.) called me yesterday to freak out about how excited she was for me. “I don’t know what’s made the difference for you this year girl, but…”
She’s right. I’ve been in this game 5.5 years. I guess you could call me a late bloomer.
It seems like most direct sales superstars rocket right out of the gate and are recruiting and selling like crazy right away. Thing is, I personally think this is the exception rather than the norm. I see a lot of women struggle to get their businesses off the ground and get discouraged (and sometimes feel downright defrauded) when they hear of other consultants pulling in thousands while they struggle to get their own mother to buy a single item from them. There’s 20 people in that situation for every one person who is rolling around naked in money within the first couple of months.
This got me thinking of the fable about The Tortoise and The Hare.
If you don’t know this story, feel free to learn it from classic Bugs Bunny. (Okay, maybe that rendition is a little off.) The basic story is that tortoise and hare decided to have a race and the hare got so far ahead he decided to take a nap. While he was a sleeping, the tortoise passed him and won. The moral being: Slow and steady wins the race.
That is so me.
I struggled a lot my first two years in the business. I had…wait for it…TWO parties in my first 24 months. I kept myself active by bribing friends and internet acquaintances with discounts. When I finally started getting parties, some were good, some were bad. I had a period of half a year once where $40 parties seemed commonplace. I did have one thing going for me though. I was persistent. I refused to quit. When I got the other half of the equation – consistency – everything changed. I had learned the way of the tortoise.
The Way of the Tortoise
The funny thing about the Tortoise & Hare story is that I’ve known quite a few of the latter. These are women full of enthusiasm and energy, who sell and recruit like crazy. They’re directors in less than half a year often times and then something happens. Next thing I hear, not only are they no longer directors, sometimes they’ve lost their business entirely by going inactive. I saw this 3 or 4 times and found it so puzzling that I asked another director friend for her take on the phenomenon. The only explanation she could give was, “They get lazy.” Like the rabbit, they get so far ahead so fast they decide to take a nap and while they’re sleeping the race gets away from them.
Here’s how to be a tortoise and not a hare:
Yes, you are behind. Yes, other people may have left you in the dust. Yes, the road looks long. It’s okay. Nothing worth earning is really that easy. One foot in front of the other. Don’t give up. Don’t drop out of the race. Keep going.
This where magic happened for me. For four years, while I hung in there with my business, I wasn’t always working consistently. I’d put in effort, get tired and then give up for a while. I tried something – a hostess coaching technique, a booking game, a recruiting pitch – and then abandon it out of laziness or boredom. Once I decided to just stick to one thing and do it, come hell or high water, every party, things changed dramatically. Turns out putting one foot in front of the other does really get your ahead. Who knew?
The Tortoise Wins
I read somewhere that up to 95% of the people who stick with the network marketing industry for 10 years rise to the highest pay level within their respective business.
I like those odds. So here’s me – and you! – following the tortoise way to success.